: Demi Moore's critically acclaimed performance in The Substance (2024)—a film literally about Hollywood's disposal of older women—has sparked a year-long cultural reckoning about seeing rather than looking through mature women.

: Icons like Meryl Streep are using public appearances, such as the press tour for The Devil Wears Prada 2 , to reject the idea that women of a certain age must "style themselves with a whisper". Leading Stars and Projects (2025–2026)

Despite individual successes, structural "gendered ageism" remains a significant barrier: