Users can watch content without needing to subscribe to individual services, as the app is built into the car's infotainment system and includes fast-free ad-supported TV. Availability:

High-end models (like the 7 Series/i7) feature a 31.3-inch 8K screen with Amazon Fire TV integrated.

The app is accessed via the 'all apps' menu within the iDrive interface.

New BMW models, particularly those equipped with , X1 , and X2 models with Digital Premium , offer a built-in "Video & TV" app that allows for streaming content like Disney Plus, YouTube, and news channels.

The app is designed for when the vehicle is parked, such as during charging stops.