Adidas May 2026
: Ongoing challenges include potential US tariffs, unfavorable currency developments, and intense competition in the global sportswear market. Dashboard - adidas Annual Report 2025
: A 40% increase to €2.80 per share has been proposed for the May 2026 Annual General Meeting. Market & Product Highlights
: adidas expects high-single-digit currency-neutral revenue growth and an operating profit of approximately €2.3 billion . adidas
: The brand recently secured a massive win over Nike when Sabastian Sawe set a marathon world record of 1:59.30 wearing the Adizero Adios Pro Evo 3 , the lightest shoe in the Adizero range. Category Performance :
: Improved to 51.6% , driven by lower freight costs and a focus on full-price sales. : The brand recently secured a massive win
: Grew nearly 70% to €1,377 million from continuing operations.
: Increased 15%, supported by momentum in Football (soccer) and the Originals line . Future Outlook (2026–2028) : Increased 15%, supported by momentum in Football
: The company plans to buy back up to €1 billion in shares during 2026.