728x May 2026
Test different colors, CTAs, and images to see which version produces the best CTR.
While 728x90 is desktop-focused, ensure your overall campaign includes mobile-responsive alternatives (like 320x50 or 300x250) for a full, effective campaign. Test different colors, CTAs, and images to see
Place the most important information (logo or offer) prominently. Test different colors
Ideal for brand awareness, promotions, and driving click-through rates (CTR). 2. Design Best Practices Test different colors, CTAs, and images to see
Here is an informative guide on developing high-performing 728x90 leaderboard banners based on industry best practices: 1. Understanding 728x90 Leaderboard Ads 728 pixels wide by 90 pixels tall.
Position the ad on high-traffic areas of the website to maximize visibility. 4. Technical Specifications Supported Formats: JPG, PNG, GIF, or HTML5.